USBLN® "I Am, I Can, I Do" National Public Education Campaign
The USBLN® is very proud to launch our national public education campaign titled, "I Am, I Can, I Do." The campaign includes a series of 30 and 60 second Public Service Announcements (PSAs) showcasing people with disabilities who 'Do!'
AMC Entertainment Inc., a USBLN® member company, debuted the first in this PSA series in their theatres nationwide on September 30, 2011. The showings continued through October in celebration of National Disability Employment Awareness Month (NDEAM). The USBLN® PSA was aired in 5,000 movie theaters nationwide reaching over 20 million viewers!
The campaign's inclusion of many vibrant young people with disabilities conveys the value that people with disabilities bring to the workplace, marketplace and supply chain plus sends a message to youth with disabilities to aspire to their 'dream' careers.
Following the AMC sponsored showing during October and unveiling at our 2011 USBLN® Annual Conference, the campaign will continue throughout 2012, culminating with a special event to be held during the 2012 USBLN® Annual Conference on October 1-4 in Orlando, Florida.
PSA modern |
PSA traditional captioning on bottom |
You are invited to share the above PSAs with your organizations, Employee Resource Groups (ERGs) and social networks! Subscribe to our YouTube Channel for our latest video releases.
To request a copy of the MP4 video files, please email Anita Howard, USBLN® Senior Project Manager at anita@usbln.org.
Download the full article - (DOC | PDF)
.